Launching a corporate video in Destination Resorts: Resorts World Bimini

It was no surprise to us when Genting, our client, called on us to help them with the initial branding and launch of their new project in the Bahamas, Resorts World Bimini. After all, we have worked closely with the folks at Genting since they acquired the Miami Herald building and Hilton properties in downtown Miami.  We have provided numerous corporate video production services for them since 2010.

The firm would also work with us in New York City in their Queens casino, and had us help with preparing presentations for their new casino resort venture in Las Vegas. We were thrilled when they approached us again. This time it would be a whole new video production to introduce the concept of Resort Destination Gaming in Bimini, in the Bahamas.

Genting, along with Bimini Bay, were about to open a new casino and introduce a new concept in cruising to the travel industry. We were asked to help explain it.

Back-of-Scotts-Head-300x225With limited time to pull it all together we wrote scripts and organized multiple videography sessions to the island, including a shoot in the casino that was still under construction.  Our video crew was all over Bimini.

 

Bob-at-seaplane-300x225We travelled by Seaplane, helicopter and boat, and shot some magnificent video of the island, as well as the new Bimini Superfast ship that had just arrived in Miami.

 

Bob-and-Pilot-300x225Using a CineFlex HD camera on the JetStar helicopter we got some amazing footage that became the key to the piece, and told the story of the beauty of Bimini and the excitement of this project. This footage is also being used as the main element in a series of new TV spots for the resort.

 

Superfast-Ship-300x225We put together the launch video, and also helped stage the opening event at the Port of Miami in June. The new ship was christened by the prime minister of the Bahamas, Perry Christie, and his wife Bernadette Hanna.

 

We are always excited to help show something new and exciting. This new way of vacationing and leisure time fun is definitely all about that.